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Passengers on Southwest Airlines choose their flights because they're flying with a carrier that is committed to getting them to their destinations on time, at the cheapest possible price. Southwest pioneered the notion of different prices for seats, depending on when customers book their journeys. The idea from the start was that this would be a different sort of airline, one with no frills, but with the maximum enjoyment. This idea has spread to other budget airlines around the world and inspired the founding of easyJet in the UK. Southwest believes that it should:
Southwest Airlines flights are made exclusively on Boeing 737 aircraft and the airline currently has 715 of these aircraft in service with many more on order. The fleet is modern, easy to service and reliable offering the best possible passenger experience. Southwest has no one hub and instead flies from city to city direct, making it the ideal choice for both holiday and business passengers on a budget who want to avoid changing planes at crowded airports. As the company has expanded, the staff has grown and Southwest now employs 52,000 people and has up to 4,000 departures each day. Many travellers find that there is no better choice for flights to United States.
Southwest is proud of its pioneering low-cost spirit and the enjoyment that staff and passengers enjoy on Southwest Airlines flights and the airline continues to expand its network.